The FA Cup Memories

Do you have an unforgettable FA Cup moment that still gives you goosebumps?

We are teaming up with The FA and Carling to find passionate football supporters to take part in filming for a new campaign that will be featured across FA and Carling channels around the Men’s and Women’s FA Cup quarter-finals in April.

Filming will take place in mid-March in the Northeast, Midlands, and London, with exact dates, times, and locations confirmed upon selection.

Who are we looking for?

We are looking for fans, whether individuals or small groups of friends and family, who have a personal and meaningful connection to the FA Cup through their Men’s or Women’s team.

Were you there for a historic semi-final or an unforgettable final? Was your first ever match a classic FA Cup tie? Is there a goal, a player, or a defining moment that still gives you goosebumps? Did you celebrate a famous victory with your parents or grandparents? Was there a breakthrough moment in the Women’s FA Cup that meant everything to you?

We are looking to hear from fans of the following clubs:

- Arsenal
- Chelsea
- Derby County
- Liverpool
- Manchester City
- Manchester United
- Newcastle
- Nottingham Forest
- Sunderland
- West Brom
- Wolverhampton
- Wrexham

If you have a personal FA Cup memory from 1992 onwards, we would love to hear your story!

What do you have to do if you are selected?

If you are shortlisted, we will ask you to send us a short video submission.

If selected, you will be filmed by The FA. You will be asked to share your personal FA Cup memory.

You will be required to wear TBC.

Candidates will be notified of selection as soon as possible.

What do you receive if you are selected?

You will be rewarded for your participation with two tickets per person to the Quarter-Finals of either the Men’s or Women’s FA Cup, along with a crate of special Carling cans.

Reasonable travel expenses will be covered.

Are there any requirements you must meet to apply?

You must:

  • Have a personal memory about the FA Cup from 1992 onwards.

  • Be aged 25 or older.

  • Be available for a full day to attend the film shoot in the Northeast, Midlands, or London, details pending.

  • Be able to transport yourself to the filming location. Travel expenses will be reimbursed.

  • Be comfortable with being filmed for alcohol-related content.

  • Be comfortable with being filmed and the content being shared on The FA and Carling social media channels.

How can you apply for this opportunity?

Please complete the following submission: